More than 30 years ago, my mom as well as dad started a family heat pump as well as cool and comfy.
Back then, the easiest way to advertise was in the newspaper.
My parents paid a great deal of money to advertise in the newspaper as well as grow the corporation largely. Most of the customers that my grandparents serviced heard of their heating as well as cooling Company by word-of-mouth customers. Unfortunately, we are not noticing a long-time influx of new customers that are younger. The two of us find almost zero up-to-date customers as well as this is one of the largest problems. After looking around for weeks as well as weeks, the two of us hired a marketing firm that is supposed to get the name out there for our heat pump as well as cooling Corporation. The two of us even think about having a website of our own. Hiring the online marketing Corporation really changed our life. Our website is easy to use as well as user-friendly as well as filled with search engine optimization Services as well as Google ads. A single marketing professional told myself as well as others that we seem to be living inside of the Stone Age. He was in fact very surprised that the two of us were incorporation without a digital footprint of Our Own. I don’t guess too much information about but heat pump as well as cooling plant business, but it is definitely something that each of us have to consider as we are aging as a company.